Tone House
Back in the day, I cut my teeth in the fitness industry working with VIDA fitness in DC. And through VIDA, I met Elise, who is a marketing and content guru. From there she brought me along to Tonehouse in NY (‘sup). Over the years, what started as cleaning up the brand identity grew into designing promos (inhouse, social, web) for the multitude new studio programs (fitness, nutrition) and creating materials for their new world-class competitions, which are slowly growing into multi-city events. Nothing makes me happier than being part of this journey.
CLIENT:
Tone House
WHAT I DO:
Brand & Identity, Marketing & Advertising, Events & Signage, Web
I need to move back to NY…
just so I can wear all the TH gear
I think putting your brand on a shirt (or leggings, shorts, bags, hats…) is a very effective promotional tool. Clearly I am the first to think that ever! But seriously, if I were back in the city, I would like to get my ass handed to me by Tone House, just so I can wear all these lovely logos, and then I can proudly scream “I made this! No really! I made this and now I wear this!” and “ow, I am sore. Help!”